Dr. JJ Pursell has revolutionized what it means to be a modern apothecary. In her words, "Nature isn't alternative, it's fundamental." She is a board-certified naturopathic physician and licensed acupuncturist. She has worked with medicinal herbs for more than 20 years. Fifteen of those years she shared her knowledge, herbal remedies, and counsel through The Herb Shoppe, which had locations in Portland, OR and Brooklyn, NY. She and her shoppe were featured in Gardenista, White & Warren Inspired, Kale and Coriander, Portland Healing Project, PoppySwap, and Girl Gift Gather.
Dr. Pursell is a master at blending herbs. To her, it is an art and feels like a miracle to be able to do so. She believes "The road to wellness is found in listening to the body. It will always tell you what you need, and herbs will always give it what it needs."
She is the author of; The Herbal Apothecary, The Woman's Herbal Apothecary, Master Recipes from the Herbal Apothecary, Medicinal herbs for Family Health & Wellness, and Medicinal Herbs for Immune Defense.
Her books have been hailed as "required reading and brilliant" by Mountain Rose Herbs, Country Gardens, Publishers Weekly, Sunset, Gardentista, Choice, Modern Farmer, Mother earth Living , and Beneficial Botanicals to name a few.